Baume et Mercier

Baume & Mercier watch - Swiss luxury and elegance

The history of Baume & Mercier begins in 1830. Brothers Louis-Victor and Célestin Baume open a Comptoir Horlogert (watch shop) in Les Bois, Jura, Switzerland. Their business will quickly become successful. His motto: "Only settle for perfection." Make only the best quality watches” is the reputation of the Frères Baume company. Nothing stands in the way of creating extraordinary pieces equipped with innovative, cutting-edge technology. In 1973, Baume & Mercier was once again one step ahead of customer needs, as evidenced by the launch of the Riviera, the world's first stainless steel sports watch. When it was taken over by the Richemont Group (then known as the Vendôme Group) in 1988, the brand expanded its collection with a number of successful models that, like the stars of the brand, quickly established themselves.