TAG Heuer Monaco: the square-cased watch that has stood out from the round ones since 1969. In our range you'll find automatic men's Monaco models, and these belong to the brand's higher range. You order online and get it delivered to your door. As an official TAG Heuer dealer we sell it with a manufacturer warranty, and we can help with the orderable Monaco versions as well.
Why is the TAG Heuer Monaco so famous?
The Monaco appeared in 1969 with the Calibre 11 automatic chronograph, and with its square case it went against everything people then thought a sports watch should be. Steve McQueen wore it in the film Le Mans (1971), and from then on the watch became one of the symbols of racing-driver style.
What does Monaco Gulf mean?
It refers to the blue-and-orange racing colours of the Gulf oil company, which also appeared on McQueen's racing overalls in the film. These colours return to the Monaco dial from time to time. If you're specifically looking for a Gulf edition, ask, and we'll check whether it's available to order.
Who is the Monaco for, and what to look for when buying?
A square case looks bigger on the wrist than a round watch of the same size, so when choosing online, check not only the diameter but the case width and lug-to-lug distance on the product page, and compare them with the width of your wrist. Monaco models are typically water-resistant up to 10 ATM and fine for swimming, but this is a watch people tend to buy for dressing up. You'll find the full range on the TAG Heuer watches page, and the other men's models among the men's TAG Heuer watches.
If you're unsure how the Monaco will sit on your wrist, write to us with your wrist circumference and we'll tell you what to expect.
Frequently asked questions about the TAG Heuer Monaco
When did the TAG Heuer Monaco appear?
In 1969, with the Calibre 11 automatic chronograph. The square case has been the series' trademark ever since.
In which film did Steve McQueen wear the Monaco?
In Le Mans, the 1971 motor-racing film. That role made the Monaco world-famous.
What determines the price of a TAG Heuer Monaco?
Mainly the movement and the edition: special versions, such as those made in Gulf colours or in limited runs, sit in the upper band even within the series. Overall the Monaco represents the brand's higher range.
What movement is in the TAG Heuer Monaco?
The Monaco is traditionally an automatic chronograph – even the first model in 1969 appeared with the Calibre 11 automatic movement. You can see the calibre of a given model on the product page.